YBS Share Plans static website
We are delighted to have been asked to contribute to the update of a Yorkshire Building Society static website as part of a cross-functional team which was established with the purpose of improving the look and feel of the YBS Share Plans site.
The objective was to complete a full redesign through the creation of new assets and copy that ultimately delivered ‘Our Story’ in a compelling way. The static site serves both corporate clients (B2B) and end customers (B2C) so the overall UX was improved to best serve each type of enquiry.
In addition the website is the vehicle for YBS Share Plans to engage with both corporate clients and end customers. The site will improve how YBS Share Plans promotes its core and ancillary services. It also contains more interactive content through social media links together with client testimonials and case studies.
The team at YBS are really happy with the new site and see it as a huge improvement on the old website. We have a long-standing relationship with YBS and they have kindly acknowledged that we are “easy to work with, very helpful and work very closely with us to ensure we’re delivering the right outcomes” and that “DC have supported us with the development of templates and often made suggestions to further enhance the solution”.
It’s always a pleasure to know that our clients are happy with us and the work we produce with/for them.