Our Work – A 2019 Review
We started 2019 celebrating our 12th birthday and by giving ourselves a new website as a birthday present, as you do.
In the spring were delighted to be revisiting our clients at Fisherfield Childcare. They wanted a website refresh rather than a full new site which made sense as the site after only three years still looked modern and fresh. We made some changes to the nursery page format to make it easier to read, updated the Google API on the maps for linking to the individual nurseries and made improvements to usability for mobile. https://www.digitalconsortium.co.uk/news/springing-forward-with-a-refresh/
At around the same time we were working with various teams within Yorkshire Building Society for their static Share Plans website. The objective was full redesign to serve both corporate clients and end customers with a focus on interactive content and social media sharing.
By the time we got into April we were doing something slightly different for our regular clients at Accord Mortgages with a heavy focus on social media and a video to share. They had started to send out a Welcome Box to their mortgage clients on the day of their house move. Lots of thoughtful things to help them get settled in, such as a quality box of tea bags, biscuits, chocolate and a jar of coffee!
Our clients at Kiddi Caru had a bit of a change in direction this year with their Nursery Experience Days. They decided to go for a Find Your Rhythm theme and we arranged iMail leaflets for the nurseries to send onto prospective new families.
In late spring/early summer 2019 we started working with the Calderdale Industrial Museum (CIMA) on their From Past to the Future project. CIMA wanted to add a new Learning Experience section into their existing site, which is aimed at schools and education, with a new members’ area with valuable guides and document information for volunteers.
The start of June saw our clients at Fisherfield Childcare looking to expand their business and wanted Johnny to create a new mascot for their new nursery at Derby Street. Dave the Duck was officially introduced to the clan and has certainly settled in nicely…
In addition Derby Street Nursery wanted to create a new sensory room for their children and this being a purpose built nursery we were able to design the artwork which was installed ready for the nursery opening.
Our client Frazer Hall decided, after some years of us updating their existing website which sat on an old and not so user-friendly content marketing system, that they wanted a site that was easier for them to use. We changed the CMS but kept the site looking very similar, which worked for SEO purposes and allowed clients to remain confident in the Frazer Hall brand.
July 2019 saw another of our existing clients looking to upgrade their website. Professor Chris Nutting has been a client for over a decade after we inherited a classic .asp website from another agency. During that period we had made various improvements and changed the site to be mobile responsive, but after such a long time it was looking a little rather dated. We designed a new fresher and cleaner looking website and given the client full access to the admin area and his PR team the areas they require for regular updates. This has resulted in cost savings in the future allowing him to invest in further digital and social media marketing.
Throughout the year we have been continually improving the search engine optimisation of clients’ sites, working on Google Ad Campaigns for a number of them and constantly thinking of ways to gain more site visitors and enquiries for all the sites we look after. Such activity has ranged from the creation of videos, graphics and infographics through to social media and online advertising campaigns, content marketing and traditional printed materials. It never stops!
We are very happy to be working on three new websites at the moment; one was a recommendation from an existing client, one a returning customer and one a local company who found us online. The New Year will bring further updates and three more fabulous brand new websites published – we can’t wait to share them with you.