Who inspires you?

Online Marketing Campaign

Calderdale College had a limited budget to create a website for their ‘Who Inspires You?’ summer campaign and so we focused our attentions purely on the online elements whilst the college’s in-house marketing team concentrated on the offline promotion.

The site was designed and developed to include various social networking features – a YouTube channel branded to match the campaign design and also a Facebook page encouraging people to enter a competition to win a laptop. 

The campaign was an overwhelming success with enrolment capacity reached five months ahead of schedule.

A HTML email and Flash advertising banner were also developed as part of the campaign.